When it comes to designing a logo for your brand, the font becomes one of the important consideration factors. The font is important because when it comes to branding, the name of your business must be the center of attraction in the logo. Since logo works as a timeless medium of business branding, it is essential to design a logo for utmost branding possibilities. The logos don’t change often, once finalized, the logo lasts for years and serves as the visual identity of the business. Therefore, the font on the logo becomes a timeless consideration as well. Thus, selecting the font on the branding logo is very important and a crucial consideration. This post discusses the factors one should consider while selecting a font for the logo as the font contributes to the effectiveness of the logo.
Considering and implementing the following factors during the selection of the font for the branding logo can make the design aesthetically appealing and effective.
Although all these factors are considered, it is also important that the logo and font are aesthetically appealing enough. This means the aesthetics and functional effectiveness of the brand logo must go hand in hand. To accomplish the same, the following fonts can be considered.
Serif fonts are a great choice for branding logos. The history of these fonts goes back to the 19th century. These fonts are used by several logo designers because they satisfy the requirements of readability, printability, and aesthetics together. The following are a few serif fonts that can be used for designing logos.
Note: The above-listed fonts are only a few options to choose from. You can select suitable fonts, as thousands of fonts are available. Many fonts can fit the requirements of brand personality, readability, and aesthetics.
Since readability and printability are two essential factors of a brand logo and its font, the actual printing quality also impacts the final product. Although logos are used on various marketing materials, they are most popularly used on customized shopping bags. If you are looking for a reliable manufacturer and supplier of promotional shopping bags, then ANS Plastics Corp is one of the best options. The company offers customized shopping bags with logos and several graphics printed on them. The quality of their printing adds value to the presentation of the logo and fonts on the bags. They offer brand-specific, customized shopping bags, t-shirt bags, bio-bags, and so on.